Commentary

Post selected : " Leading article: Rooms without service " by Annelore Hue

Annelore has selected a very interesting subject when she introduce the problem of the hotels' quality in GB and analyse the situation. In fact, this issue risks to appear in France (the first tourism destination) or maybe has already started ... and so be prepared and anticipating this situation can be very beneficial.

http://annelorecmh4a.blogspot.com/

Week posting

Article selected : Five Ways to Promote Your Hotel Web Site By Neil Salerno, 11.04.07

This article presents 5 basic ways which help to promote an hotel’s web site:

1 - Web Site Optimization: more you analyze your web site, more efficient and competitive you are.

2 - Search Engine Submissions: it brings you efficiency, reflection, more data analyze, improve your site popularity. “Pro-active impact” notion...

3 - Pay-per-click Advertising: very useful, shows your site’s popularity and can develop your ROI.

4 - Link Structure and Strategy: in order to improve your site’s visibility.

5 - Create a Searchable Photo Gallery: probably one of the most important point and the best promoting tool…

My Opinion

As far as I am concerned, this 5 advice reflect that nowadays having a web site isn’t sufficient and require more and more promotion and marketing. We are now arrived at a point of an “internet sub-concentration”. Thus, investing in your web site can be very profitable and can make the difference with the competitors. Furthermore, having an original or very hi-tech site is “in-Vogue” and the internet reservation system as never been so successful…

Link :

http://www.hospitalitynet.org/news/154000320/4030987.html