Week posting for friday 30th March 07

Article selected : Seven Habits of Highly Effective Hotel Sales People By Brenda Fields, 27.03.07

Nowadays the role of the sales department is becoming one of the main important, strategic and complex in a hotel; it can make the difference with the competitors and has a direct impact on the turnover. Thus, to improve and optimize the sales actors could be relevant and beneficial.

To reach this goal, 7 actions can be taken by the sales person:

1: Know your product and know your competition. To sell better and most professionally. Knowing the competitors can help to better position your product and sheds light on your strength.

2: Know who your customer is. In order to respond to their need and anticipate their request.

3: Listen to your customers. Understand their needs. To develop customer loyalty.

4: Balance good customer relations with fiscal responsibility to the owner. Thus, you can instars respect and confidence with the guest.

5: Develop great administration skills. It is now important to be organized and and meticulous.

6: Be reliable and consistent. Because the communication has became essential.

7: Continue to grow and develop. In order to be up to date and precursory.

As far as I am concerned I believe that these 7 actions are very useful to improve the hotel sales department efficiency. An other aspect that I think important is the communication between the different services or departments which is actually one of the main successes of an establishment and can be as the same time the main weaknesses and for this point, the sales department is one of the worst in the hotel and need to change.

Link :

http://www.hospitalitynet.org/news/154000320/4030790.html